Francesca Guadagnini

Product Design Lead

No-code Developer

Freelancer

Brand Designer

Dog Lover

I turn technology into products humans can actually use.

Francesca is a Senior Product Design Manager with 10+ years of experience.

She started in digital agencies, then moved into luxury e-commerce, working for Giorgio Armani and Moncler. She now works at Sysdig, focusing on SaaS, cloud security, and AI products. Her work includes observability platforms, data visualizations, Kubernetes workflows, cloud detection and response, and ideating new AI interfaces beyond traditional UIs.

With a background in Computer Science, she enjoys working on deeply technical products and has spent the years balancing hands-on design work with design leadership and team growth, managing small teams.
Outside of design, she has a surprisingly good ability to pick a good melon.

Experience

Product Design, Senior Manager

Sysdig

2021 – Currently

UX Designer

Moncler

2019 – 2021

eCommerce UX Specialist

Giorgio Armani

2017 - 2019

UX Designer

Bitmama

2014 – 2017

Education

Scuola Politecnica di Design, Milan

Master in Web and Multimedia Design

2013 – 2014

Graduated with top marks (70/70). The program focused on digital product design, user experience, interaction design, and designing human-centered digital services across web and emerging technologies.

University of Bologna, Italy

Bachelor's Degree in Computer Science

2006 – 2012

I built a strong foundation in algorithms, software engineering, databases, data structures, and information visualization. My thesis focused on graphs, exploring how visual representations can help people understand social network behaviors and evolving datasets. As a case study, I analyzed social network activity generated around the 2012 Emilia earthquake, studying how information and interactions spread during the event.

Stack

Figma

Design Tool

Figma

Design Tool

Claude Code

Vibe Coding

Claude Code

Vibe Coding

Pendo

Product Tracking

Pendo

Product Tracking

Slack

Collaboration

Slack

Collaboration

Framer

No-code Development

Framer

No-code Development

Miro

Workshops

Miro

Workshops

A bit more personal

I live in the countryside near Bologna. I’m a quiet person who loves simple things: cats, gardening, snorkelling and photography. As a designer, my strength is generating ideas quickly. Give me context and I’ll come up with multiple paths forward. If you ask for an immediate opinion, I usually need a bit of time to think it through. I love crime books with a touch of irony, practise swimming despite being terrible at most sports, and fully rely on my eight hours of sleep. I adore Scandinavian design, all animals, and would open a shelter if I ever won the lottery.

I worked as photographer for a long time, now only a hobby, I mostly shoot film.

Find me on Linkedin